Alexandra Samuel

Work Smarter with LinkedIn

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If you think LinkedIn is just for job hunting, you’re missing out on the many ways you can take advantage of this social network to build the professional relationships you need to advance in your career. LinkedIn can help you initiate, strengthen, and use the very real human connections that make you effective on the job—and help you get ahead. This short, practical book shows you how.In Work Smarter with LinkedIn, social media expert Alexandra Samuel demonstrates the most effective ways to actively build and use your network, sharing tips and tricks on:• Deciding which connection invitations to accept• Searching for potential connections when you need to establish a new contact• Using business travel to make the most of face time with colleagues and contacts• Capturing all the connections you’ve made at a conference• When not to use LinkedInThe book also includes a 30-minute quick guide to starting—or perfecting—your LinkedIn profile.Interested in learning more about how social media can help you get ahead of your daily work—and get ahead in your career? Look for more in this series of short, digital books from Harvard Business Review Press and social media expert Alexandra Samuel. Other installments provide the best tips and tricks for using tools like Evernote, Twitter, HootSuite, and Gmail to get organized and improve your performance on the job.
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    You can create folders for specific industries, cities, or topic areas you cover and easily find everyone you’ve looked at without having to search all over again
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    each out and ask for enough LinkedIn introductions so that you can book a new meeting or phone call every week
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    use LinkedIn to search for someone in the organization—or better yet, the department—you are applying to, and ask a trusted colleague for a personal introduction. Once you’ve been introduced, you can ask your new inside contact for background or context on the position.

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