Blue Ocean Strategy

conquering new markets

In today’s fast-moving international business environment, creativity is becoming the key to long term performance.

The method is not a systematic process for success.

What is the functional or emotional aim of the sector?

What are the products and complimentary services?

How is the chain of buyers and users made up?

Some businesses sell directly to the users, others sell through middlemen. Breaking this chain could be the answer to reaching a blue ocean.

How is the chain of buyers and users made up?

These normally come down to two things: price and performanc

These normally come down to two things: price and performance.