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Roger Martin
Design of Business: Why Design Thinking is the Next Competitive Advantage
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Sarah McCartney
100 Great Branding Ideas. From leading companies around the world
154
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22
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Andy Maslen
The Copywriting Sourcebook. How to write better copy, faster – for everything from ads to websites
128
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18
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Jacky Tai
Brand Zero: The complete branding guide for start -ups
98
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Brett King
Bank 2.0. How customer behaviour and technology will change the future of financial services
96
49
11
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Andy Maslen
Write Copy, Make Money
96
32
17
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Jorg Dietzel
Create, Convince, Connect. Fundamentals of Advertising, Branding and Communication
87
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Anthony M.Gregory
Freelancers!
48
4
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Petruzzi Jimmy
Coaching and Mentoring Learning Resource Manual
47
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Nick Powdthavee
The Happiness Equation: The Surprising Economics of Our Most Valuable Asset
29
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Worth Books
Summary and Analysis of The Signal and the Noise: Why So Many Predictions Fail—but Some Don't
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