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Steve Krug

Rocket Surgery Made Easy: The Do-It-Yourself Guide to Finding and Fixing Usability Problems (Voices That Matter)

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  • Вадим Мазурje podelio/la utisakпрошле године
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  • Вадим Мазурje citiraoпрошле године
    Buy-in is OK in flush times, but when resources are short, you need people who are fanatics—who can’t imagine not spending time and money on creating a top-notch user experience.
  • Вадим Мазурje citiraoпрошле године
    If you want people to use something you’ve built, they have to notice it first.
  • Вадим Мазурje citiraoпрошле године
    Problems turn out to have deep roots. When you go to fix some usability problems, it quickly becomes clear that they’re actually a symptom of some much larger unresolved conflict—about the site’s purpose or the company’s mission, for instance.
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