Introducing Psychology of Success

is obvious that time is the most precious currency in your life.

sports psychology. This branch of psychology is dedicated to helping amateur and professional sportsmen and women reach the top of their personal sporting game.

Dig a well before you are thirsty.

The psychology of success is therefore a potent combination of research, theory and evidence from four different disciplines to give you a unique, winning recipe that importantly:

Helps you to set the right goals in the first place
Guides you to achieve those goals, focusing both on the benefits of ultimate achievement, and critically, the process of enjoying working towards achieving them
Uses sound psychological principles, with a sprinkle of inspiration, to assist you in bringing your hopes and dreams to fruition.

True success is about enjoying the journey towards a destination that you deem to be valuable. It’s all about being a homemade burger.

it doesn’t matter how successful you are at felling trees and clearing undergrowth, or indeed how hard you work, if ultimately you are in the wrong jungle.

We are stuck. It often takes a life crisis, like bereavement or a redundancy, to get us to stop and think what we ultimately want from our lives.

very successfully climbing the hierarchy of needs, reaching close

doesn’t matter how successful you are at felling trees and clearing undergrowth, or indeed how hard you work, if ultimately you are in the wrong jungle

Dig a well before you are thirsty.