classical decision analysis method we can call the rational choice strategy. The decision maker: 1. Identifies the set of options. 2. Identifies the ways of evaluating these options. 3. Weights each evaluation dimension. 4. Does the rating. 5. Picks the option with the highest score. For his Ph.D. dissertation, Soelberg studied the decision strategies his students used to perform a natural task: selecting their jobs as they finished their degrees. He assumed that they would rely on the rational choice strategy.